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Specialized Sales and Marketing Services
Fast-Growing Channels and Categories
Highly Customized Solutions,
Outstanding Results


R² Solutions is a specialized sales and marketing agency serving consumer packaged goods manufacturers.

We’re led by experienced consumer goods and retail industry leaders and designed to accelerate results for clients in fast-growing channels and product categories through specialized, high-touch services. Our services include exceptional headquarter sales representation of global and regional brands, retail services provided by dedicated retail teams supported by state-of-the-art technology, data analytics and insights, and comprehensive back-office administration support.


Highly regarded for our data-driven, highly customized approach to optimizing sales in stores and online, we nurture unique partnerships with our clients and customers as we bring their strategic initiatives to life.

Backed by the expertise, scale and capabilities of Advantage Solutions.





Focused on Sales Growth

Committed to Exceeding Client ROI Goals


Headquarter Sales

With extensive industry knowledge and long-term, collaborative relationships with key retail decision-makers, R² Solutions headquarter sales associates are keenly focused on connecting clients with customers and creating custom solutions to lift sales.


We relentlessly pursue growth for every client by identifying and seizing brand- and product-specific opportunities across the fast-changing marketplace.


Data Analytics and Insights

R² Solutions delivers timely, actionable insights on global, national and local grocery trends and consumer behavior that inform headquarter sales storytelling and go-to-market strategies.

Our team of category management, space management and shopper insights professionals unlock millions of data points each year, powering assortment, price, space and promotion tactics that increase points of distribution and build sales.


In-Store Optimization

Supported by state-of-the-art, GPS-enabled technology, R² Solutions’ dedicated, syndicated, on-demand and reset teams reinvigorate brand presence and drive sales in store environments of every kind.


Our custom client dashboards provide total insight into in-store execution and results. Return on investment is always top of mind.



Our administrative experts upgrade service levels and reduce client costs through improved customer relations, cash flow and speed, accuracy and efficiency of back-office processes.


We fully manage and support order-to-cash activities, contracts, trade promotion processes and auditing, vendor-managed inventory programs and other business-to-business transactions, and call centers.

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